Welcome to the blog of Julie Lowe: Socially Aligned!
There's always something new to learn and explore in the world of entrepreneurship! My goal for this blog is to help make learning about mindset, marketing, goal-setting, high performance (and more!) as fun for others as it is for me by sharing my experiences and knowledge from growing my own multi-million dollar business as well as helping to grow businesses of all sizes over the past decade.
Comments are welcome, so please let me know what you'd like to read about next!
-Julie
Are Text-Only Posts Dead on Facebook and other Concerns with Reach
I know a lot of people are concerned about the changes announced this week saying that text-only updates will no longer get as much reach. Here's my take on it… While that may be true as a general rule, it's quite possible that YOUR page won't see the same results as another page. I know…
The one event you can't miss in 2014 – Social Media Marketing World
The first blog post I wrote to kick off Socially Aligned was all about Social Media Marketing World 2013 (#SMMW13) and the huge impact it had on me. I was so inspired by the conference in fact, that I came home, created this site, and began working with clients a few weeks later! Not only was…
10 Tips for Better Facebook Posts
So, you have a Facebook page with a decent number of fans, you're posting regularly, but you're getting little to no engagement. What now? Try these 10 tips to optimize your Facebook posts for the best possible results. #1: Who am I talking to again? First and foremost, you need to know your audience. Who…
How to schedule and target your posts right on your Facebook timeline
New to Facebook marketing and looking for some quick posting tips? Consider this your quick start guide to posting on your Facebook business page, a.k.a. Facebook Posting 101! I'll briefly cover when, what and how often to post, as well as how you can save time by scheduling your posts in the easiest possible way….
Is your Facebook Contest breaking the rules? What you need to know before your next giveaway.
Facebook contests are a great way to get new fans, increase engagement and encourage sharing. However, Facebook has strict rules governing promotions that you need to know before jumping in. Non-compliance could get you kicked off of Facebook! Facebook promotions guidelines apply to any sweepstakes or contest you run on Facebook. To clarify, a “sweepstakes”…
The Pinterest feature we've all been waiting for is here
Do you ever see something great on Pinterest, but can't remember if you pinned it before, so you just go ahead and pin it again to be safe? It's a common occurrence and I've heard users saying for a long time that they wish Pinterest would tell them when they attempt to pin something again. There's…
New Contest Guidelines on Pinterest
Some big social media news this week concerning how businesses run contests and sweepstakes on Pinterest. In the past, while Facebook had a long list of rules governing contests, Pinterest didn't seem to have any guidelines where contests were concerned. That changed this week! I was starting to see more and more “Pin it to…
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