Welcome to the blog of Julie Lowe: Socially Aligned!

There's always something new to learn and explore in the world of entrepreneurship! My goal for this blog is to help make learning about mindset, marketing, goal-setting, high performance (and more!) as fun for others as it is for me by sharing my experiences and knowledge from growing my own multi-million dollar business as well as helping to grow businesses of all sizes over the past decade.

Comments are welcome, so please let me know what you'd like to read about next!

-Julie

The one event you can't miss in 2014 – Social Media Marketing World

The first blog post I wrote to kick off Socially Aligned was all about Social Media Marketing World 2013 (#SMMW13) and the huge impact it had on me. I was so inspired by the conference in fact, that I came home, created this site, and began working with clients a few weeks later! Not only was…

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10 Tips for Better Facebook Posts

So, you have a Facebook page with a decent number of fans, you're posting regularly, but you're getting little to no engagement. What now? Try these 10 tips to optimize your Facebook posts for the best possible results. #1: Who am I talking to again? First and foremost, you need to know your audience. Who…

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The Free and Easy Way to Pick a Social Media Expert's Brain

(A.K.A.) Why small business owners should care about Social Media Day If you are a small business owner or entrepreneur you probably have some questions about social media. Have you ever wished you could “pick the brain” of a social media consultant – for free? Maybe you've read some articles online and couldn't figure out…

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How to schedule and target your posts right on your Facebook timeline

New to Facebook marketing and looking for some quick posting tips? Consider this your quick start guide to posting on your Facebook business page, a.k.a. Facebook Posting 101! I'll briefly cover when, what and how often to post, as well as how you can save time by scheduling your posts in the easiest possible way….

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Is your Facebook Contest breaking the rules? What you need to know before your next giveaway.

Facebook contests are a great way to get new fans, increase engagement and encourage sharing. However, Facebook has strict rules governing promotions that you need to know before jumping in. Non-compliance could get you kicked off of Facebook! Facebook promotions guidelines apply to any sweepstakes or contest you run on Facebook. To clarify, a “sweepstakes”…

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Google Plus updates that business owners need to know

While many people still claim that Google+ is a ghost town, Google has stated that 190 million people are now active in the Google+ stream. Additionally, 390 million are active across Google, including using Google Play, sharing videos on YouTube, and much more. At the Google I/O conference in San Francisco last week, updates to…

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The Pinterest feature we've all been waiting for is here

Do you ever see something great on Pinterest, but can't remember if you pinned it before, so you just go ahead and pin it again to be safe? It's a common occurrence and I've heard users saying for a long time that they wish Pinterest would tell them when they attempt to pin something again. There's…

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New Contest Guidelines on Pinterest

Some big social media news this week concerning how businesses run contests and sweepstakes on Pinterest. In the past, while Facebook had a long list of rules governing contests, Pinterest didn't seem to have any guidelines where contests were concerned. That changed this week! I was starting to see more and more “Pin it to…

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SMMW13 – The Conference that Inspired this Company

I thought it was only appropriate, since the inspiration for this blog was a conference I recently attended, that my very first blog post should be a recap of said conference! Social Media Marketing World (known by the hashtag #SMMW13) was hosted by Social Media Examiner, the world's largest online social media magazine. This was…

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